Privacy Policy

Overview

LoopBit built Arrow Escape: Puzzle Game as a self-contained puzzle game: slide the arrows out of the grid, chase stars, streaks and badges — all without an account. The game is free to play and is funded by advertising, which is served by Google AdMob. This policy exists because Google Play requires one and because you deserve to know what a game touches, even a small one. Short version: your game progress never leaves your phone, and the only data that goes anywhere is what AdMob needs to show and measure ads.

By installing or playing Arrow Escape, you're agreeing to the practices described below. If something here doesn't sit right with you, the fastest fix is also the most effective one — uninstall the app, which removes every trace of local data along with it (more on that in §4 and §7).

Information we collect

What you give us

Nothing. There's no registration, login, profile, in-app purchase, or contact form anywhere in the app, so we never ask for your name, email address, phone number, or payment details.

What the app stores automatically

To remember your progress between sessions, the app saves a small set of gameplay values on your device using Android's local SharedPreferences storage:

• Level progress — which levels are unlocked, stars earned, moves used, lives lost
• Coins, total score, hint usage, and daily/weekly challenge progress
• Play streaks and the calendar of days you've played
• Your chosen avatar, avatar frame, sound/music/vibration and light-or-dark theme settings

None of this is tied to your identity, and none of it is transmitted to LoopBit or anyone else — it's read and written locally, the same way the app remembers where you left off.

What Google AdMob collects to serve ads

Arrow Escape shows ads through the Google AdMob SDK. To deliver, cap, and measure those ads — and to detect fraud and invalid clicks — Google may collect and process the following from your device:

• Your Android Advertising ID (a resettable identifier you control) or, where you've opted out, a non-personalised signal instead
• Device and app information — device model, operating system version, language, app version, and general network information such as your IP address (used to infer approximate, city-level location)
• Ad interaction data — which ads were shown, viewed, clicked or closed, and how long they were on screen

LoopBit never receives any of this at an individual level. What we see in the AdMob dashboard is aggregated, anonymous reporting: totals for impressions, clicks and revenue. We cannot identify you from it.

Device permissions

How we use information

Your gameplay data never leaves your device, so "use" on our side is limited to running the game itself: restoring your progress when you reopen the app, applying your saved settings, and calculating stats like your star count or unlocked badges.

The advertising data described in §2 is used by Google to select and display ads inside the game, limit how often you see the same ad, measure performance, and guard against click fraud. LoopBit uses only the aggregated reports to understand how the game is doing overall. We don't build our own advertising profiles, we don't track you across other apps or websites ourselves, and we never sell or rent your data — there's no personal data on our end to sell.

Where your data lives

Everything listed under "what the app stores automatically" in §2 stays in local storage on your device. LoopBit doesn't operate a server for this app, so there's nowhere for it to sync to even if we wanted it to. There's currently no cloud save or cross-device sync — progress made on one phone won't follow you to another.

The advertising data is a separate matter: it's handled on Google's infrastructure under Google's own policies and retention periods, not ours. We have no copy of it.

Advertising & third-party services

Google AdMob

Arrow Escape is free because it shows ads, and those ads are delivered by Google AdMob — banner, interstitial and rewarded formats. Rewarded ads are always optional: you only see one if you choose to watch it in exchange for a hint, a life, or coins.

AdMob's handling of the data in §2 is governed by Google's Privacy Policy and the "How Google uses information from sites or apps that use our services" notice. Google may use the Advertising ID to show you personalised ads based on your interests, unless you turn that off — see §7 for how.

Google Play services

Used for the in-app update check and to hand off to the Play Store when you tap "Rate the App." That interaction is also governed by Google's Privacy Policy above.

If anything else changes

Arrow Escape does not currently include any analytics SDK or account system. As the game grows we may add analytics (for example, Firebase Analytics) or an optional cloud-save account. Neither is switched on today. If we do turn any of it on, we'll update this policy first, move the "Effective" date at the top of this page, and — wherever the law requires it — ask for your consent before the feature activates.

Children's privacy

Arrow Escape is a general-audience puzzle game and isn't directed specifically at children under 13. We don't knowingly collect personal information from anyone, of any age, and we configure our AdMob setup so that ad content is restricted to a family-friendly rating.

If we ever learn that the app is being used by a child in a way that would require it, we will instruct Google to serve non-personalised ads only. If you believe a child has somehow provided us personal information, contact us at the address in §10 and we'll look into it.

Your choices

• Turn off personalised ads — on most Android devices, open Settings → Google → All services → Ads, then choose "Delete advertising ID" or "Opt out of Ads Personalisation." You'll still see ads in the game, but they won't be based on your interests.
• Reset your Advertising ID — in the same screen, "Reset advertising ID" gives you a fresh identifier and disconnects you from the old profile.
• Consent choices — if you're in a region where a consent prompt is shown (for example the EEA or UK), your selection there controls whether personalised ads are used. You can change it later from the Settings screen in the app where that prompt is available.
• Permissions — turn off network access or vibration anytime in your device's app settings. Disabling network access means ads won't load, the app stops checking for updates, and it can't open outbound links.
• In-app settings — sound, music, haptics and light/dark theme are all adjustable directly from the Settings screen.
• Deleting your data — uninstall the app. Because your game data lives in local storage, that single action removes it completely.

Security

Because gameplay data never leaves your device, it's protected by whatever passcode, biometric lock, or encryption your device already uses. Ad requests travel over encrypted connections to Google's servers. We follow ordinary secure-development practice for everything we build, but no method of storage or transmission is ever 100% guaranteed — so your device's own security is, in effect, the app's security too.

Changes to this policy

We'll post updates on this page and refresh the "Effective" date at the top whenever something meaningful changes — most likely if we ever switch on analytics or accounts, or change advertising partners (see §5). Continuing to use Arrow Escape after an update means you accept the revised policy.